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April 16, 2026

Belief #1: Passion is nonsense

Follow your passions” is a thing rich people like to say.

They’re rich, so they can follow their passions in business.

But how do you think they got rich?

In 99% of cases, by solving an annoying problem that no one else wanted to solve.

Statistically speaking...

Do you think 99% of successful entrepreneurs were “passionate” about whatever boring business they were building?

Probably not.